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Pandora
For my art direction work at Pandora, I bring ideas to life by creating compelling visual storytelling with my graphic design background. My work includes crafting storyboards for 3D animations, transforming abstract concepts into clear visual frameworks that guide impactful motion design projects.
I've had the privilege of directing model photography for major Pandora collaborations, such as Star Wars, Pandora x UNICEF, and Disney Beauty and the Beast ensuring each campaign reflects the brand's iconic identity while resonating with diverse audiences.
Responsabilities:
Scoping mood boards for 3D animations
Model selection, wardrobe and photoshoot
Final images selection
Chanel customisation (Web, Email, Social and Paid banners)
Pandora x Star wars video direction - animation storyboard and music, model image art direction
Disney Beauty and the Beast - model image art direction
Disney bestseller toolkit 3D animations - concept, art direction, storyboard and music
Pandora x Unicef - model photography, animations
Laia
Estúdio Laia is a brand founded by me in Brazil, known for its contemporary, artistic jewellery, with a special focus on acrylic earrings. Created with the aim of merging design, craftsmanship, and modern materials, Estúdio Laia offers unique, hand-crafted accessories that often feature bold shapes, vibrant colors, and geometric patterns.
Responsabilities:
Collection and product concept
Laser cut and product assembling
Social media content
Photo shooting art direction